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What Are Transients APIs?

Website performance often revolves around the idea of caching: storing data in a ready and faster-to-access state, so that it is more quickly reproduced by browsers. The WordPress Transients API is a tool for caching, and a powerful way to improve performance for WordPress websites. What Is Caching and Why Use It? Whenever a browser Read More

Four Lead Magnet Ideas to Rapidly Grow Your Email List

Growing your email list in today’s online environment can be a real challenge, but it’s one of the most important parts of email marketing. You know that you are offering something that people will need or find useful, but getting them to actually sign-up can be easier said than done. The answer to this challenge Read More

6 Easy Digital Downloads Tips for Rapid Product Sales

It doesn’t matter whether you want to sell an eBook, SaaS, videos, or music, selling digital products online is one of the best ways to utilize the Internet and make more money. Even though it all seems effortless at first glance, there are certain strategies and platforms that you need to integrate if you want Read More

WCEU 2021: Talks & Highlights of This Year’s Event

Over 3,200 Registered Participants. 121 Countries. 13 Timezones. 29 Sessions. 18 Sponsor Interviews. 48 Speakers, Presenters, and Panelists. WordCamp Europe 2021 has brought together the WordPress Community to share know-how, expectations, and ideas for the future of WP. It was a great pleasure to meet you there! WCEU 2021 In Numbers Let’s have a look Read More

Happy 18th Birthday WordPress!

Today, WordPress celebrates its 18th birthday. What a journey it has been. When it first launched back in 2003, WordPress started as an easy-to-use open-source content management system, but it has turned into the most popular CMS system worldwide over the years, with more than 40% market share as per the most recent statistics. As Read More

Your Complete Guide to Avoiding Duplicate Content

Duplicate content is interpreted as a text or block of text that is an exact copy of original content that was found on another website. Copies that are paraphrased, even partly, or spun are also considered duplicate content. Websites that steal content from other pages usually do not rank well on search engines. However, you Read More

Outbound Lead Generation for Startups: 8 Tips to Consider

The one thing that is certain when you are starting up a new business, it’s that you need clients and you need them asap. But growing a network of viable contacts is not easy and does not happen overnight. This is where lead generation comes in. In a nutshell, lead generation is the process of Read More

The Growth of Cloud Computing: What to Expect in 2021

Cloud computing technologies are the backbone of data-driven, application-based, complex ecosystems of products, technologies and services. The Cloud has revolutionized everything. From web hosting and delivery services, to working and playing from home, it has given rise to a multi-billion dollar economy in which many compete for a seat. With cloud environments businesses have instant Read More

7 Benefits of Using a Chatbot in Your Marketing Strategy

Staying in touch with your clients and having the ability to respond asap to every query they have can be a valuable asset to your business. However, the internet never sleeps and people nowadays demand immediate attention whenever they have a question – be it in the middle of the night or when you’re on Read More

Best Cold Emailing and Calling Outreach Practices for 2021

There are various approaches when it comes to sales strategy. In terms of B2B marketing, businesses try to gain new customers using both outbound and inbound outreach methods. Nowadays, marketers focus a lot of effort on inbound content marketing strategies like building and maintaining blogs, being active on social media, or hosting webinars. However, there Read More

7 Technology Trends in Business to Look Forward to in 2021

The transformations in markets, trends and consumer preferences are happening at a remarkably fast rate, and businesses are constantly being pushed to develop better digital experiences. This strive for excellence requires keeping up with the latest and emerging technology trends in order to be one step ahead. From smart solutions that change the way we Read More

Why Brand Ethics Is Important for Companies [Examples Included]

Building a responsible business once seemed an impossible task. The debate around brand ethics has been going on for decades with no definitive outcome and no permanent solutions. But times are changing as environmental and social issues are growing out of proportion and becoming impossible to ignore. This pushes companies to become aware of their Read More