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How to Increase B2B Sales with Email Marketing

While many businesses are focused on SEO, SMM, and other forms of conversion rate optimization, email marketing can be easily overlooked. This is due to the common misconception that email communication is outdated and won’t work anymore as it used to. As a matter of fact, email marketing, when done well, is unstoppable! The click-through-rates Read More

Harnessing the Power of Personalization in Email Automation

Email Automation is one of the most crucial aspects of email marketing. It is an important tool used to nurture the prospects and convince them to make a purchase. Many of your leads lie dormant in the awareness or consideration stage of the buyer’s journey. This implies that they are not yet ready to buy Read More

8 Hacks to Make Your Email Marketing Effective the Inbound Way

If emailing only users that were already engaged was the thing to do in the past, under the new privacy regulation in the EU, now it’s the law. Working with people, who’ve already given you consent to do so, will not only increase the engagement rates of your emails but will also help you craft Read More

The Formula for a Successful Email Marketing Campaign

When you think about powerful promotional tactics, you can’t ignore email marketing. With a projected usage of 4 billion users by 2020, email marketing is a must when it comes to reaching target audiences and fast business scaling. But, before you jump on the bandwagon, you have to be aware that email marketing is not Read More

[Infographic] 24 Fundamental Email Marketing Stats

Email marketing is an invaluable asset to marketers everywhere, and there are stats to prove it. For instance, did you know that for every $1 spent, email can bring in $44? That’s substantial ROI. Campaign Monitor, an email service provider, has created 24 Email Marketing Stats You Need to Know which contains helpful and insightful Read More

12 Ways to Increase Conversion Through Email Marketing

When you send emails to your customers, you do not just send them because you have to. There are certain parameters to evaluate when sending emails. It is also important to consider the objective to increase conversion rates through email marketing. Use email marketing to further move your leads down the bottom line. Here is Read More

Why Building Your Email List is So Important Nowadays?

Having good leads in online marketing is to get the email of a particular client. Are you thinking about building an email list for your marketing? Many bloggers and business owners don’t see the importance of having an email list. We will show you the top reasons why building your email list is important. Related: How Read More

How to Send an Email Pitch that Won’t Get Deleted

If you want to stay strong at your online business, it’s always important to design email pitch that will not get deleted. Email is still an exceedingly powerful apparatus for achieving an intended interest group. However, each sent email contends with a great deal of inbox mess. According to BuzzStream, Tips to Make Your Email Pitches Read More

Enabling the Email Newsletter Mechanism On WordPress Website

The importance of newsletter on websites is growing and majority of the online players, these days, are coming up with this idea to increase their number of subscribers. Having a weekly email newsletter brings a professional touch in the management of your emails and your list of subscribers into your WordPress admin interface. WordPress provides Read More