I’m Krasimir, a marketing professional with experience spanning the whole funnel, and sometimes beyond it: from demand generation to product marketing, from RevOps to sales enablement.

At DevriX, I focus on marketing execution across demand gen, ABM, campaigns, and web-led PLG growth. My approach has been shaped by working in both web agencies and F100 in-house teams, where the constant has always been adapting to change. Over time, I’ve learned that staying ahead means finding what works, scaling it, and being willing to experiment with new tools and channels as they emerge.

Alongside marketing, I’ve personally installed and worked on dozens of WordPress sites, from gaming and media to filmmaking. I’ve collaborated closely with engineering teams on complex web and app implementations, which shapes how I think about campaign orchestration, personalization, and conversion at the web layer.