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How is Artificial Intelligence Changing Inbound Marketing

How is Artificial Intelligence Changing Inbound Marketing?

Inbound marketing has proved to be an effective methodology for businesses to expand their customer base. An effective inbound marketing strategy entails the creation of content that is useful to customers, and effective promotion of the same to ensure this content reaches the target audience. Through inbound marketing, businesses aim to attract customers, convert them, Read More

How to Pick a Brand Name

How to Pick a Brand Name for an eCommerce Business

Hold your horses on assembling keywords into a domain name and looking it up for availability. We will eventually get there anyway. For non-marketers, I have developed an actionable guide on how to invent a working and livelong brand name for an eCommerce business featuring tools and techniques. If you’re seeking out a working eCommerce Read More

How to Quickly Build eCommerce Website

How to Quickly Build an eCommerce Website

According to the latest data from the U.S. Census Bureau, close to one-third of all sales — around 33% — are driven by eCommerce websites. But as you probably know government agencies tend to run a year or two behind when publishing data and that information comes from 2018 numbers. A lot has happened since Read More

Setting up Your First PPC Campaign on Amazon

Setting up Your First PPC Campaign on Amazon

When you are learning how to sell on Amazon, you can’t underestimate the importance that PPC has on the way your business develops and grows over time. Amazon PPC is the very foundation of your position on Amazon. When you search for something on Amazon, some of the results will have a “Sponsored” tag on Read More

How to Create Interactive Videos That Generate Leads

How to Create Interactive Videos That Generate Leads

If you are looking to engage your audience and attract more people, you need to get creative. Online viewers are constantly bombarded with vast amounts of media content. For them to choose yours, it needs to be enticing. The fast pace of technological innovations means that customer preferences keep changing. Traditional methods of relating with Read More