3 Header Bidding Gains for WordPress Digital Publishers

The digital publishing industry is perpetually changing. Programmatic advertising is on the rise. According to eMarketer, programmatic advertising accounts for 84.9% of US display ad spending this year, and advertisers will spend around five ad dollars via programmatic. In that respect, publishers are actively looking for new ways to facilitate and improve how they sell … Continue reading 3 Header Bidding Gains for WordPress Digital Publishers