Social Media Marketing: How Relevant Is It to Modern Business?
Since the birth of social media, businesses all around the globe have been trying hard to engage their audience in a meaningful way on social media.
Common WordPress-related tutorials re: security, performance, some technical terms and such
Since the birth of social media, businesses all around the globe have been trying hard to engage their audience in a meaningful way on social media.
Publishing case studies is one of the oldest and most effective types of content marketing. In the context of business-to-business, a case study is the analysis of a project you have successfully accomplished which identifies the problem points, the proposed solutions, the implemented actions and the end result. In essence, it’s a customer success story Read More
Have you ever wondered about the importance of content when marketing a product or an idea? Good content means good marketing. And a good content strategy is that which helps build the image of your brand, gain trust and engage consumers. Achieving all of that through your content is far more difficult than you think. Read More
Have you ever ranked for some high-volume keywords but you could not convert that traffic into sales? Fortunately, you are not the only one. Many website owners have had this problem before. At first, you are probably looking for ways to improve your content, your design, your call to action or anything else you feel Read More
Spring, the season of colors, is just around the corner. In some parts, it must have taken its full effect by now. This is the reason why colors are the subject matter of this article.It shares the infographic on how colors impact the purchase decision process. But that’s not it, because here’s a bonus: If Read More
Website loading speed has always been important but Google’s core web vitals update made it a top priority for all website owners who want to remain relevant in search. While implementing WordPress speed optimization and boosting loading alone aren’t likely to improve your ranking, neglecting slow loading pages will definitely have a negative impact. But Read More
When devising an inbound and content marketing strategy, it is important to understand that great content is not the only thing that defines success. Creating high-quality blogs, and SEO writing are, of course, essential for conversions. However, what makes the customer click are the catchy blog titles. Good blog titles are an extremely important tool Read More
WordPress is one of the most popular Content Management Systems, used in 42.6% of the websites. The ease of use and the versatility of the platform makes it a popular choice for many users, but that very popularity makes WordPress an attractive target for hackers. According to several security blogs, in 2012, more than 170,000 Read More
As the social media content trends constantly rise to a new level, it became a real struggle for businesses to bring the target customers’ attention to their social media marketing strategy. You’re in a constant battle with competitors for your customer’s engagement and not only that, but the customers also become more unpredictable than ever. Read More
Social media listening (SML) is a controversial marketing technique that is gaining more and more popularity. However, many companies are reluctant to try it out because they doubt the practical benefits and are not sure how can social media listening increase customer advocacy. Tapping into the word on the social street allows businesses to check Read More
Clearly, we are living in an age where people prefer online shopping to conventional methods. According to research, as of 2021, there are over 2 billion people worldwide who are purchasing goods online. Another staggering report by Forbes, the global eCommerce sales are expected to reach $4.2 trillion this year. This can be attributed to Read More
Do you think there are other elements of your business that need more attention than redesigning a website? You can be so wrong