Common WordPress-related tutorials re: security, performance, some technical terms and such
Digital Marketing is a data-driven type of marketing that goes beyond traditional marketing approaches. It is a set of techniques used via digital channels on the World Wide Web. This includes search engines, websites, email marketing, social media platforms, and applications on handheld devices among others. Digital Marketing Trends 81% of customers conduct their research Read More
Must-Have Skills of a WordPress Agency Owner: HTML, CSS, JavaScript, PHP, Java, ASP, Perl, SEO, Strategic Thinking, Goal Setting, Sales, Marketing
Like it or not, our online lives are dominated by search engines, and this goes for both consumers and companies. People discover the digital world through Google and other similar portals and what they find defines their day-to-day, work-life, and purchasing decisions. To be able to capitalize on this and build a solid online brand Read More
As the demand for technology arises, so does the need for digital marketing. Did you know that 90% of shoppers who visited a store in the last week, say they used online research before that? And tech shoppers spend 74% of their time researching online versus 26% offline? This means that your online presence is Read More
Setting up an online store with WooCommerce is not hard. It’s user-friendly, it’s scalable, and with just a few clicks you can turn your website into a powerful eCommerce shop. In fact, WooCommerce is the e-store tool powering over 28.24% of all online stores and is also well integrated the most popular CMS out there, Read More
Tracking conversion has always been an essential part of marketing. And modern technology makes this process comprehensible and accessible to large and small businesses alike. Times, however, are changing and so is the way we measure performance and track conversions. Now that the future of third-party cookies has been decided, tracking customer behaviors through first-party Read More
Serverless refers to applications where the management and allocation of servers and resources are managed by a cloud provider. This means that the cloud provider dynamically allocates the resources. The app is running in a stateless container that can be triggered by an event. One such example of the above and the one that we Read More
There’s no better place to connect with business professionals than on LinkedIn. In fact, 89% of B2B marketers use LinkedIn for lead generation, and 62% say it generates them leads, over two times more than the next-highest social channel. If we need to speak about numbers and compare LinkedIn to the other popular social media Read More
It is undeniable that Software as a Service (SaaS) has changed the global business landscape. For companies, cloud computing proved to be a boon which has allowed them to experience the benefits of implementing SaaS to their businesses. 38% of companies state they are running almost completely on SaaS. This number will probably continue to Read More
There are a number of ways how a website could help your business grow. But having a website alone does not guarantee more customers. Well-established companies know that their websites should be turned into sales machines to attract and convert customers. According to the latest survey by HubSpot: The first five seconds of page-load time Read More
The development of WordPress as a content management system is nothing short of remarkable! Since its beginning as a blogging platform, it grew into the best multipurpose CMS used by millions of businesses and big brands worldwide. The reasons for this are its open-source nature, excellent security, scalability, flexibility and data management benefits. Additionally, the Read More
What is personalization in the context of eCommerce? This strategy aims to show visitors that your online content is relevant to their needs. It is based on their personal data and previous behavior on your website – searches, purchases, location, interests or demography. The content itself can have different formats, depending on the products or Read More
