Common WordPress-related tutorials re: security, performance, some technical terms and such
The layout and design of your WordPress website have the power to improve the interaction of your target prospects with your business online. A website that exists only for the sake of it is a non-converting website, and those types of sites are no different than a business card or a resume. Among visual design, Read More
It doesn’t matter whether you want to sell an eBook, SaaS, videos, or music, selling digital products online is one of the best ways to utilize the Internet and make more money. Even though it all seems effortless at first glance, there are certain strategies and platforms that you need to integrate if you want Read More
Let’s get just one thing straight over here – no software is bug-free, thus no site is 100% hack-proof! And this is why hackers love WordPress websites. The very nature of WP as a CMS has always been attractive to hackers and with the use of themes and plugins, they have plenty of space to Read More
Marketing and selling your services can take days, weeks, even months. In the B2B industry, it can take even years! As a company that strives towards success in the marketplace, not converting leads into clients fast enough can lead to a serious inconsistency in your lead and sales flow. You need to nurture and continuously Read More
As we’ve already mentioned in the first part of this article, a marketing strategy could be extremely useful to gain insight, facilitate a thorough approach for all team members, align their creative efforts, provide powerful monitoring capabilities, and guarantee tangible results and flexibility. It also provides a detailed overview of everything needed to be done Read More
The navigation bar is a mainstay throughout your site. It allows visitors to move from one page to another with ease. Site visitors look for the nav bar, and it has a lot of power over how well your website performs. If a site visitor lands on your page and has no idea where to Read More
“I got 100,000 web visits today!” Well, good for you! But, how many of those 100K visits opted for your products or services? You’d expect that a huge amount of web traffic would result in increased conversion rates, right? But, what if it doesn’t? Why is that? Your intention to bring more traffic to your Read More
In today’s buzzing marketing environment, to be on top of the wave and stand out from competitors, you have to win the crowd by showing them you’re trustworthy. Actually, according to AdWeek, 63% of consumers will opt for your brand if they consider it authentic. The statistics clearly point to the fact that gaining and Read More
A penalty is never a good thing. It doesn’t matter whether it’s in sports or online, it represents a huge disadvantage in any given field. Whether you like it or not, Google will punish you if your website tactics go against their primary goal – delivering the most relevant content that the users search for. Read More
According to Internet Live Stats, there are more than 1.85 billion websites in the world as we speak, of which, about 200 million actives ones. Since the number of Internet users is going to grow in the years to come, we can expect that the number of websites is going to increase, as well. Google Read More
Video is the future of content. In a recent HubSpot survey, 55% of respondents said that they watch video content all the way through as opposed to skipping through it. All other content types, including social media posts, news articles, blogs, and podcasts lag behind. Video is clearly becoming the most important web medium. Cisco Read More
With the help of social media, you have the power to connect with your target audience. Social networks like Facebook are excellent platforms where you can interact with your followers. But, in order to really form a connection with your fans on Facebook, your targeting needs to be on point. By having a Facebook business Read More