Email marketing has evolved at a tremendous pace and emerged as one of the most promising marketing channels. Once solely used as a medium for personal communication, email marketing is now used by almost every brand to promote their products and services and build their brand visibility. Let me share an interesting fact with you: Read More
The digital world is a fast-moving, ever-changing one. Users, marketers, and brands are quick to jump on new trends and technologies as they emerge. What this ultimately means, though, is that brands will need to develop a thorough understanding of these trends to stay ahead of the competition. Here are some technologies you should already Read More
What Is Social Media Presence? Social media presence is being active on social media platforms. This means creating business accounts for your brand and regularly updating your status with information that might be of interest for your followers. Social media presence often gets underestimated as trends change rapidly and there are rarely easily formulated recipes Read More
SEO is heavily involved in the success of companies online, not excluding eCommerce businesses. If you want higher rankings and more sales via Google, you must know how to optimize your WooCommerce site for SEO success. If you haven’t optimized your WooCommerce store so far, you probably are missing out on loads of potential customers. Read More
Mobile optimization matters for your WordPress website. It’s a common fact that users now access websites with their smartphones more than with their laptops or desktop computers, the sales of computers are in a decline, and Google currently processes more mobile searches than desktop. Because of the rise of mobile, Google has made some major Read More
Content marketing is among the best digital marketing techniques with some of the highest ROIs in the industry. We live in a really fast-paced digital world and every business online is a Google search away. Word of mouth and local reputation are a great start, but they are not a reliable way for clients to Read More
It’s a hard job to find relevant images for your article, right? Add to that all the screenshots you have to make, keeping the images all relevant… Ugh… But don’t fret! This guide is made especially for you. Good formatting of your content will help greatly to keep your readers for longer. Even if folks Read More
Your WordPress website is created for one purpose – to help find the answer or the solution through your products or services. This should be not only your top priority but your main focus, the need to be online and in the right place and at the right time. This is where Search Engine Marketing Read More
When you are in charge of a WordPress website – either updating it or producing content, or designing or developing – you come upon a major distinction: WordPress pages vs WordPress Posts. What does the difference come down to? Why is there such a separation? How to use both post types? Does it matter to Read More
Nowadays, every business has a WordPress website. But, not everyone has a WordPress website that brings in new clients every week! When you want to generate more sales for your company, you can’t afford to have an ineffective website. Yes, you may have a Picasso-like masterpiece of web layout, but that doesn’t mean that it Read More
In business, first impressions matter! That’s it, you’ll never get a second chance. Having a creative “About Us” is extremely important. It acts as an introduction and effectively summarizes your brand in a personal and business point of view. There are lots of crafty and ingenious ways to create an engaging “About Us” page for Read More
Blogs can be extremely powerful lead generators. So powerful that B2B companies that have a blog report 67% more leads that those who do not. That’s because of the social media and Google phenomenon as people might not be talking about brands daily but they do at least a dozen searches per day, share viable Read More
