How would you feel, if, while you were walking down the street, you see a billboard that says: “Hey, John Smith, we have those silver coat buttons that you have been looking for, come visit our store now – The Button Shop.”? Sounds a bit creepy, right? Well, guess what, this tactic works perfectly well Read More
Advertising has been around since ancient times. Some claim that the earliest case of advertising was back in 3000 BC on a papyrus. Naturally, as time passed, and humankind changed, the way we advertise also changed. From radio commercials to TV ads, billboards, newspaper advertisements, and in the past few decades – online advertising. Now, Read More
Can you imagine living in a world without cookies? Fear not, Cookie Monster, we are not talking about those cookies. From the position of a WordPress agency focused on data, performance, and growth traffic, we are referring to the third-party cookies that websites use to track, personalize and save information about user sessions. Cookieless marketing Read More
You need a new pair of sneakers – what immediately comes to mind? Do you instantly think about buying new sneakers from brands such as Adidas and Nike, or are you the type of person that isn’t a brand-slave and anything will do? As is probably expected, the first option is much more common, like Read More
The SaaS business market is growing fast and there are constantly new companies stepping onto the scene with innovative solutions. In fact, the industry is worth $19.3 billion and expected to double by 2030. This dynamic environment creates new lucrative opportunities for cross-industry collaborations such as the SaaS affiliate marketing programs. The subscription-based nature of Read More
Starting a startup, and developing it, is no piece of cake. You need to have a great idea, write your startup business plan, and much more. Overall, the journey of a startup is long, hard, and full of both expected and unexpected difficulties. That is why the various phases are broken down into stages – Read More
Ah, the past… the past was great, right? At least it was better than the present, would you agree? Just think about your favorite dish that your mother used to prepare, your favorite childhood song, or when you look at some old photos. You feel that? That is nostalgia. You see, scientific research has established Read More
What do you do when you hear viral news? Most people probably talk about it with friends, some start sharing memes, others couldn’t care less about it. Meanwhile, clever brands opportunistically use these moments to hijack these trending topics for their own gain. In other words, they are newsjacking them for their own benefit. But Read More
Quite often, when talking about SEO, people in the field mention slugs. You can be sure that they are not referring to the small slimy creatures, but rather a webpage parameter. Today, we are going to discuss all the essentials about a URL slug – what it is, how to optimize it, and why you Read More
You have written a great post – congratulations on that! Now what? If you want your post to be seen by hundreds or even thousands of people, you must have followed the best SEO practices, right? Surely you must have optimized your title tag? You see, the title tag is the first thing that users Read More
The transformations in markets, trends, and consumer preferences are happening at a remarkably fast rate, and businesses are constantly being pushed to develop better digital experiences. This strive for excellence requires keeping up with emerging technology trends in order to be one step ahead. From smart solutions that change the way we shop, work and Read More
In today’s SEO forecast: the weather for search engine optimization will be sunny, with partial clouds in the high difficulty keywords… SEO forecasting and weather forecasting do share some similarities – both are more predictions rather than solid facts. As such they are still quite useful as tools. You see, SEO forecasting is an essential Read More
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