Have you ever heard of the term “gated content”? Relax, you’re not alone. This marketing phrase is one to be aware of, though, as it’s often a question marketers ask themselves. Let’s pass the gates together and learn all about the benefits and drawbacks of gated content, what types there are, and look at some Read More
A WordPress multisite offers a myriad of benefits to companies and can be a versatile tool in their online strategy. Its key advantage is that it allows businesses to facilitate and maintain a multinational presence with minimal effort, maximal efficiency, and due agility. While building a strong brand in one’s home country is a difficult Read More
The explosion in the popularity of social media, and its continued rise in attractiveness, is not just for personal use. Social media is used in a variety of business contexts, from promoting the business itself to selling products. Social media can also be an effective tool for recruiting if used properly. Recruiting and retaining quality Read More
Every business needs marketing, and small businesses are no different. However, the difference comes from the fact that small businesses often cannot afford to spend hundreds of thousands of dollars on marketing. Thus, small business marketing ideas need to be creative and bring positive results for little-to-no cost. In reality, 47% of small businesses spend Read More
Programmatic advertising has been a hot topic in marketing for a while now. That’s because it dramatically simplifies the digital advertising process for both advertisers and publishers, all the while maximizing the results. It’s a win-win. Still, as it is a developing field as well as a techy topic, a lot of marketers struggle to Read More
Basics of social media marketing are so simple that you can even learn from a child. It’s confusing but true. If you’re finding it hard to find good content marketing ideas, ask your children to help you find an interesting image and describe it in one line. You’ll be more surprised. Children see the world Read More
Hold your horses on assembling keywords into a domain name and looking it up for availability. We will eventually get there anyway. For non-marketers, we have developed an actionable guide on how to invent a working and livelong brand name for an eCommerce business, featuring tools and techniques. If you’re seeking out a working eCommerce Read More
Your brand is more than a logo – it’s a combination of components that shape the entire identity of your company. The logo and the designs are just the tip of the iceberg and small steps that can successfully lead you to form your brand identity. Today, every business in the marketplace wants to stand Read More
Haven’t you heard? Augmented reality is one of the top eCommerce trends and business innovations of 2022. That’s right. If this is the first time you’ve heard about it, you needn’t worry. We will guide you through the world of eCommerce AR and teach you how to implement it in your business. Let’s start off Read More
Looking for better sales result? Follow these proven, ageless tips and methods to get the word out about your business and watch it develop.
In business, the leadership style that the company promotes defines the work culture, employee happiness, and company success. As such, it’s an essential factor in turnover and employer branding. The Great Resignation is a force to be reckoned with, and businesses around the world struggle with a wave of people leaving for good. In fact, Read More
It’s a hard job to find relevant images for your article, right? Add to that all the screenshots you have to make, keeping the images all relevant… Ugh… But don’t fret! This guide is made especially for you. Good formatting of your content will help greatly to keep your readers for longer. Even if folks Read More
