When it comes to inbound marketing, there are average marketers and marketers that use HubSpot. It is one of the most powerful and easy-to-use marketing tools that you can use to grow your business and learn the best inbound marketing tactics in the process. If some of the most successful small businesses didn’t use Hubspot, Read More
If you’re not recognized as an authoritative source in your industry, chances are that you’re not getting any passive web traffic for your blog. Having a website and online presence is great, but that alone does not guarantee that readers, leads, and customers will step right in and sign up to learn more about your Read More
Infographics are among the most widely used forms of visual content marketing within the last five years, achieving the perfect balance of both images and text to achieve specific, desired results. The beauty of infographics is that they can be used for a lot of things: Explaining complex ideas Providing directions Promoting a product or Read More
Having a landing page became a marketing prerequisite for any company that owns a website. They can bring more web traffic and inspire users to take the desired action on your page. If you want to have a better conversion for your website, the marketing campaign that you want to start should be supported with Read More
Picking the right keywords to rank for is vital for SEO and online success overall. There’s a lot to lose if you choose to rank for words that are not relevant to your products and your target customers. Or, to rank for keywords that people don’t type in the search bar at all. There are Read More
The success of a website that converts visitors into clients is in the details. While lots of designers can get carried away and focus on creating a stunning and unique design, better imagery and nice typography, there’s much more to that if you really want to push people to take the desired action when they Read More
Email Automation is one of the most crucial aspects of email marketing. It is an important tool used to nurture the prospects and convince them to make a purchase. Many of your leads lie dormant in the awareness or consideration stage of the buyer’s journey. This implies that they are not yet ready to buy Read More
The labor market in the technology industry is among one of the most highly competitive ones. The hunger for real talent is immense, as there’re a significant number of emerging companies that are constantly opening new positions. Practically, the number of jobs offered are more than the total number of employees. In the US alone, Read More
One of the most important segments of every modern business is digital marketing. Today, without advertising your products/services online it is almost impossible to gain more customers and grow your business. However, you should be careful not to overspend when it comes to marketing. The effect of spending lots of money on a marketing technique Read More
Email marketing is an excellent way to engage your subscribers and target customers, whether that’s a notification about a new blog post or an update on your products/services and niche. But, what if you want to run an email marketing campaign? Would each one of your subscribers receive the same email, or will you need Read More
According to Internet Live Stats, there are more than 1.85 billion websites in the world as we speak, of which, about 200 million actives ones. Since the number of Internet users is going to grow in the years to come, we can expect that the number of websites is going to increase, as well. Google Read More
To have an e-commerce business means that you have to deal with everything that it involves, including lead generation. Lead generation for e-commerce is different than a lead generation for other business models. Most online stores don’t have their own warehouses and sales teams but, what they do have are shipping process automation and checkout Read More