As a founder of a startup company, you might have a lot of questions concerning your business that needs addressing. Let’s take a good guess. Is it the costs you will incur this year? Were you thinking of hitting ROI in the next three to five years? Or how about this–how would you let people Read More
When you join a conversation on any forum or site for online marketers, most of the topics are about getting traffic. If no one visits your posts or pages, you will not achieve your online business goals. However, they don’t want any type of traffic; they want free and targeted traffic. If the right people Read More
Have you ever ranked for some high volume keywords but you could not convert that traffic into sales? Fortunately, you are not the only one. Many website owners have had this problem before. At first, you are probably looking for ways to improve your content, your design, your call to action or anything else you Read More
Our products are awesome? Our customers are happy with our services? Moreover, they are recommending us to their peers? If so, what is the best way to embrace digital marketing and start growing our business? This is where we were standing, when we started as a technology company years ago. In this tutorial we will Read More
Email marketing is an invaluable asset to marketers everywhere, and there are stats to prove it. For instance, did you know that for every $1 spent, email can bring in $44? That’s substantial ROI. Campaign Monitor, an email service provider, has created 24 Email Marketing Stats You Need to Know which contains helpful and insightful Read More
As the demand for technology arises, so does the need for digital marketing. Over 80% of people search for products and services online, before making an actual purchase (Retailing Today, 2014), which means your online presence is crucial for your company’s profitability. If you are a Software Development agency, your products and your clients are online. Read More
Have you ever noticed that products and services marketed everywhere are similar to one another? Nevertheless, some businesses have managed to build their brands and stay competitive for years. Have they used social media marketing to continue their success? Branding your business in the midst of tough competition is hard work. Although social media sites Read More
It’s now 2018, and SEO has never been more important. Despite acknowledging the fact that SEO is crucial to one’s online existence, people are still making some basic mistakes. Here are some facts about SEO that can help you understand what it is and how you can improve your online presence. What Is SEO? Simply Read More
The role of digital marketing in today’s fast-changing media environment is considered a threat to many traditional marketers. However, that’s not true. The digital techniques used in marketing and communication are simply faster, more streamlined, practical and versatile than traditional paper-based marketing. This write-up is not about the general benefits of digital marketing. It’s about Read More
What steps have you taken to create a search engine friendly website? Well, if you haven’t done it yet, then it’s the time to consider the best SEO plugins. WordPress is already technically a good platform for SEO. There are plugins for everything, thus you can achieve any kind of functionality by implementing them on Read More
How well do your customers know your brand? If you do not know the answer to this question, then you might have a problem. A brand can only be popular if people know about it. Also, potential customers must know where to purchase your products. The price must be right, as well. All of these Read More
Have you ever felt envious every time you see your business competitors working their way toward success with online customers and on social media? Don’t worry, you’re not alone. The good thing is that you can come out of the shadows and start reaping the benefits of social media. You can create your own online Read More