“Must Haves” in a Web CMS for Enterprises
Content Management System or CMS has garnered immense importance over the years as content management became central to almost all the aspects of marketing.
Content Management System or CMS has garnered immense importance over the years as content management became central to almost all the aspects of marketing.
Every day, 720,000 hours of video are uploaded to YouTube, and the platform has more than 2.3 billion active users worldwide. YouTube is the second most popular search engine after Google, so if you are creating video content, it’s only natural you should focus your attention on YouTube SEO. Otherwise, you risk drowning in the Read More
Running a blog is a time- and energy-consuming endeavor. As such, regardless of your motivation, if you do not invest in blog monetization well, it may become a burden. Furthermore, since there’s a myriad of easy-to-implement blog monetization techniques, you should at least consider trying out some of them. In fact, with the proper approach, Read More
Knowing how to create a pillar page and topic clusters is a great way to better organize your content, show that you are an expert on the topics that matter to you and your readers, and improve your SEO. Furthermore, if they are of high quality, they can bring consistent high traffic, accumulate backlinks and Read More
Enterprise SEO is like regular SEO – but harder. Much harder. It’s complex, requires more resources, takes more time, and is more difficult to implement. Why is that? Imagine how time-consuming and demanding your everyday SEO chores are, and multiply this by ten, or even a hundred. That’s pretty much why. In this article, we’ll Read More
If you have a knack for writing, blogging can be a great way to make money online. It can be equally profitable as a stand-alone endeavor, as well as part of a larger digital marketing operation. Plus, it’s a powerful inbound marketing tool that provides you with access to a practically limitless audience. As such, Read More
Click-through rate, or CTR, is measured by the number of clicks divided by the number of impressions. Every day you scroll past hundreds of different articles, images, videos, and other media without clicking on them. For the people who published that media, this means they got an impression, but not a click. Let’s say an Read More
Have you noticed how certain Google searches display an information box at the top of the page? These are called featured snippets, and they usually contain a direct answer to your query. However, not all search queries have such a snippet. In fact, only 19% of SERPs have a featured snippet, but this does not Read More
Establishing yourself as the go-to provider of quality content, guidance and information in your niche can be a daunting task. As someone with content authority, you would be able to create content that reflects your personal style of storytelling and still carry weight with a lot of people. The reason for this is simple – Read More
Headlines are the number one factor that helps consumers decide whether or not to click on your web content. If you don’t capture your audience’s attention with the headline, the chances are, you will never get web traffic from them. As the main indicator for the context of your content, headlines have the power to Read More
The evolution of the key ranking factors for SEO has prompted business owners and marketers to refine their skills and resort to more sophisticated techniques to rank in search engines. While SEO changes in a technical sense, the underlying principles, and concepts of ranking higher on Google are practically the same. When it comes to Read More
Crawl budget is one of those SEO terms you’ve probably heard marketing people talk about. However, do you know what it means and what it’s all about? Not to worry, we’re not here to test you. On the contrary, we’re here to help you understand all about crawl budget, why it’s important, and how you Read More