In today’s business landscape, having a killer social media presence is an absolute must for every small business. We’re talking about 6 billion active social media users by 2027! Platforms like Facebook, Instagram, Twitter, Pinterest, and TikTok are goldmines when promoting products or services or connecting with target audiences. So, if you want to up Read More
Imagine if you could turn your TikTok video into an ad! With the new TikTok Promote feature, you can do just that. TikTok has been around since 2016 and it has quickly become viral. It is easy to use, it has been implemented by YouTube and has its own Creator’s Fund. So, it is lucrative Read More
LinkedIn is the go-to place for both business and individuals. It’s a professional social platform dedicated to all aspects of work. However, there are more than 875 million profiles on LinkedIn, so one can’t help but ask: how do I stand out from the crowd? Fortunately, LinkedIn SEO can help you achieve that. Furthermore, it’s Read More
YouTube is a great place to watch educational videos, fail compilations, cute cat and dog videos, and your favorite vloggers. However, YouTube can also be used for business. Back in September 2020, the video platform launched YouTube shorts, as an answer to the similar features of its competitors – Instagram Reels, TikTok videos, Facebook stories, Read More
Pinterest is a social media site with over 400 million monthly active users. Apart from being the go-to place for millions of users looking for recipes, DIY advice, and fashion tips, the platform can also be used for business. Electronic commerce stores, in particular, can benefit from it, and today we’re going to find out Read More
Love it or hate it, social media is a factor you must take into account when doing business in the 21st century. However, social media is not just a platform to share funny pictures, or let people know about upcoming events. You can also use social media to drive traffic to your website – something Read More
One of the most significant as0.43pects of running a successful online business is being able to drive traffic to your website. In simple terms, more traffic means more people visiting your website, and therefore a higher chance of some of them converting into customers. Of course, there are multiple ways to do this – some Read More
Every modern business uses a Facebook page. However, just having a page isn’t enough. It’s essential to use Insights and analyze your performance, so you can target audiences properly. Using Insights is nor hard, you just need to get to know what and where to look for. Here we go. How to Use Insights on Read More
Linkedin is easily the best social media for professional networking, B2B, and employer branding – after all, that’s what it has been designed for. However, the platform can offer businesses much more – it can be used in client prospecting, thought-leadership, building a reputation in your industry, and showing your company values. With the right Read More
Elon Musk just offered to purchase Twitter for $44 billion, and the world can’t stop talking about it. A lot of questions are yet to be answered, and many people wonder what the future holds for their beloved social media. In this article, we’ll take a look at the history of the platform, and what Read More
Content marketing costs significantly less than traditional marketing as of 2022. When we add up the fact that the biggest priorities of marketers are generating website traffic and converting prospects, the importance of inbound practices is becoming undeniable. Delivering the right content to the right people at the right time is what KPIs are craving Read More
No matter what your niche is, today, your business must have a social media presence. It’s simple, the more people you reach online the better your chances are to engage them and grow your business as a result. But, that would only happen if you develop a substantial social following for your company and give Read More
