As we all know content is one of the best ways to attract your customers. No matter if we are speaking about B2B or B2C. In the business-to-business (B2B) context, a content marketing strategy is important to build trust and a relationship with your B2B audience. According to research, 47% of B2B buyers consumed 3-5 Read More
Why is content marketing such a big deal nowadays? It’s because brands use content, which is not only engaging, but useful and educational for their customers. It’s also an excellent way to keep customers engaged on their journey. Content marketing is a strategy that relies on emotion and feelings which is why it’s important in Read More
Times are tough! The COVID-19 outbreak has affected countless individuals and companies in a multitude of ways. Employees and consumers alike have become anxious as health concerns and economic uncertainties altered worldwide priorities in a matter of days. Crisis have happened in different forms before, and each of them had a ripple effect on companies Read More
There are a number of ways how a website could help your business grow. But having a website alone does not guarantee more customers. Well-established companies know that their websites should be turned into sales machines to attract and convert customers. According to the latest survey by HubSpot: The first five seconds of page-load time Read More
At DevriX, we’re fascinated by how WordPress helps enterprises boost their business operations. As a WordPress business development partner for over a decade, with each project, we’ve encountered new challenges when preparing and scaling companies for growth. For large-scale companies, it’s imperative for their websites to handle emerging user requests and remain stable. Throughout the Read More
When a crisis occurs you realize what is the real value you bring to your customers. In these uncertain times we are all facing, the brand’s mission is to help, be useful and show compassion. Companies from all over the world have been hit hard. They are dealing every day with the challenging situation named Read More
Nowadays, every business has a WordPress website. But, not everyone has a WordPress website that brings in new clients every week! When you want to generate more sales for your company, you can’t afford to have an ineffective website. Yes, you may have a Picasso-like masterpiece of web layout, but that doesn’t mean that it Read More
Case studies are a major content strategy and the one most closely related to conversions. They are a vital opportunity to showcase how your WordPress company delivers what you promise and are a powerful tool for winning customers’ trust. In the B2B context, case studies help accelerate leads the most. (Marketing Charts, 2018) Back in Read More
Videos have been established as trending content in social media for the past years and they continue attracting attention. It’s no longer surprising that videos receive more interactions than images. A study shows that images receive 38% fewer interactions than video. How about Facebook videos? The average engagement rate for Facebook video posts is 6.13% Read More
Creating a highly-scalable WordPress build that performs excellently can be a real challenge. Lots of website owners, facing uncertainty on how to approach their scaling initiatives, discuss this issue with our team. According to Techopedia, Scalability is defined as: “The ability of a process, network, software, or organization to grow and manage increased demand. A Read More
Podcasts are great for busy people who want to invest in their professional and personal development. In fact, the popularity of podcasts is constantly increasing and this is backed by interesting data: an amazing 61.2% of podcasts listeners spend more time listening to podcasts than watching TV. The podcast business is also growing as the Read More
It is a fact that video has taken over and become the king of content. The latest digital marketing trends confirm that in 2020 video will continue to be on the rise. The trend keeps growing and the predictions for 2021 are that on average a person will watch videos 100 minutes per day. Videos Read More
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