When it comes to website design, the options are extremely varied. Depending on the functionality and lead generation targets businesses would like to achieve, they should choose layouts that please the user, encourage them to spend more time on their pages, and engage. However, this is not always the case. Have you ever browsed through Read More
Humans are primarily visual beings. Graphics and popups are processed faster by our brains than words. This implies that the images and colors you use on your website are the first aspects your visitors notice. Colors have progressed from the realm of artists to the art of persuasion over time. They now play a significant Read More
When a developer or, an agency, for that matter, starts a new project, there are a few things that they need to keep in mind. One of them obviously is the budget. The budget is more or less what defines the scope of work. All initial planning with the client revolves around it. Then there Read More
The holiday season is upon us, and as an eCommerce store owner, you should get ready for it. It is the one time of the year when your store could make up to 40-50% of its yearly sales. You can feel the tension in the air and the stress on the streets, in the shops, Read More
Figma is a SaaS UI design software that makes collaboration on visual projects easier than ever. Being cloud-based, it enables the user to continue their work from any device with internet connection, from anywhere around the world. In addition, project owners can provide teammates with different levels of access so that they can review the Read More
Every webmaster knows that the most annoying words a user can see on screen are “Something Went Wrong”, and this is especially true with 404 error pages. A 404 error occurs when a user is looking for a particular page that could not be found on the server. It’s a type of landing page that Read More
Design thinking is a strategic approach to solving problems and creating world-changing innovations. It’s not just limited to designers or product/service development processes. Many great organizations like IBM, Apple, Google, and Airbnb have embraced it, thanks to which they’ve discovered better ways to narrow down their focus areas, rekindle creativity and communicate their goals with Read More
Having an extraordinary service page can help your B2B website attract more attention and help your company stand out from its competitors. Keep in mind that B2B and B2C customers have different needs, so your service page should make it apparent that you know what your buyers are looking for. These pages are dedicated to Read More
SaaS companies should be especially diligent with their websites because their products and services are strictly digital. The website is their online home and the main touchpoint with their customers. The website, in itself, should be informational, easy to navigate, and clear about the products and services they provide. But it should also help the Read More
User Experience (UX) research is the study of target audiences in order to understand their behaviors, observations and needs through various feedback methodologies. It’s a process of designing easy-to-use products that are a pleasure to engage with. With the goals to enhance the entire user experience and ensure that individuals are able to find delight, Read More
Heatmaps are a powerful data visualization tool that can help you understand how users behave on your pages. It records where they click, how far they scroll, what they look at or ignore. They show a graphical representation of data, where values are illustrated with colors and reflect the user interactions. On the scale from Read More
