This article is crafted by DevriX's seasoned marketing team, boasting over four decades of collective expertise in crafting sophisticated marketing funnels, devising comprehensive content frameworks and pillars, implementing engaging email campaigns, and creating impactful social media content designed for scalability. Our marketing experts specialize in the complete spectrum of inbound marketing strategies. As an accredited HubSpot Agency Partner and a Semrush Partner, we engage in meticulous research, blending our extensive experience with the unique insights of our highly skilled team. We set benchmarks in content creation by incorporating cutting-edge marketing trends, leveraging in-depth industry research, and utilizing state-of-the-art AI tools for data segmentation and captivating content hooks. Our proficiency extends across a diverse range of sectors, including working with SMEs, Fortune 1000 companies, global B2B brands, major publishing entities, WooCommerce platforms, business directories, and affiliate networks.
Digital marketing is constantly evolving. Strategies are changing, some channels that used to work well for us, start to lose their significance, and new platforms take their place. To stay on top of this game of ever-shifting priorities, marketers have to be able to evaluate the performance of every channel they are using to communicate Read More
Your customers are the heart and soul of your sales and marketing efforts and time spent trying to get to know them better is never time wasted. Learning what drives the people behind the personas and what their pain points are is crucial for the success of your business. And, as the saying goes, to Read More
When devising an inbound and content marketing strategy, it is important to understand that great content is not the only thing that defines success. Creating high-quality blogs, and SEO writing are, of course, essential for conversions. However, what makes the customer click are the catchy blog titles. Good blog titles are an extremely important tool Read More
WordPress is one of the most popular Content Management Systems, used in 42.6% of the websites. The ease of use and the versatility of the platform makes it a popular choice for many users, but that very popularity makes WordPress an attractive target for hackers. According to several security blogs, in 2012, more than 170,000 Read More
Every business wants to generate more leads. More leads means more sales opportunities, right? Unfortunately, it’s not as simple as that. A marketing team can generate hundreds of leads over a set period, but in the end, sales might manage to turn only a fistful of them into clients. The problem with the mass approach Read More
As the social media content trends constantly rise to a new level, it became a real struggle for businesses to bring the target customers’ attention to their social media marketing strategy. You’re in a constant battle with competitors for your customer’s engagement and not only that, but the customers also become more unpredictable than ever. Read More
Figuring out the optimal pricing strategy for your SaaS product is the key element for business growth. Although bringing in new leads is often considered by companies the core of scaling their enterprise and increasing revenue, pricing is, in fact, the foundation on which every aspect of your sales and marketing campaigns balances. This makes Read More
Consumers today are more informed than ever before–that’s a fact. They know what their problems are, and they even know what could possibly be the solution to their problems long before you can start crafting your sales message to them. Believe it or not, your target customers do so much online research for a given Read More
User testing is a technique of having end-users and prospective customers test your product, website features, or prototype. It’s the process where test subjects use the item to identify any positive or negative attributes so that the business can iron out the wrinkles in their product before it goes to market. With user testing mothods, Read More
Design thinking is a strategic approach to solving problems and creating world-changing innovations. It’s not just limited to designers or product/service development processes. Many great organizations like IBM, Apple, Google, and Airbnb have embraced it, thanks to which they’ve discovered better ways to narrow down their focus areas, rekindle creativity and communicate their goals with Read More
Social media listening (SML) is a controversial marketing technique that is gaining more and more popularity. However, many companies are reluctant to try it out because they doubt the practical benefits and are not sure how can social media listening increase customer advocacy. Tapping into the word on the social street allows businesses to check Read More
Work anxiety is real and can significantly affect performance. It can be experienced by all employees, regardless if they are predisposed to anxiety or not. Its effect can really wear down a person, and hurt their productivity. The good news is that there are plenty of ways to manage stress levels in the workplace, and Read More
