Questions that you need to ask your agency
If you are an active member of LinkedIn, chances are, you have started receiving notifications like this: Maybe you have even already added your expert opinion on a topic. It is not like LinkedIn blogging is something new, what is new is that now the platform is aiming to encourage industry professionals to share their Read More
Email is everywhere these days. We’re bombarded with promotional messages, newsletters, and spam, spam, spam. But one type of email delivers special value – the transactional email. Transactional emails provide key information users need, like order confirmations, password reset instructions, or shipping notifications. They deliver personalized, concise messages that focus on the essential details of Read More
Love it or hate it, social media is a factor you must take into account when doing business in the 21st century. However, social media is not just a platform to share funny pictures, or let people know about upcoming events. You can also use social media to drive traffic to your website – something Read More
An effective marketing strategy usually spreads across multiple channels to reach a maximal audience and have an optimal impact. Digital marketing attribution modeling helps marketers understand which channels contribute most to conversions, enabling better budget allocation. Learn more at https://t.co/MrAiS5HQML @wpdevrix — Dr. Sharmin Attaran (@Prof_Shar) November 2, 2024 You compose engaging blog posts, invest Read More
Business-to-business (B2B) advertising has not typically been considered as innovative or “cool” as splashier B2C campaigns. However, as the B2B marketplace becomes increasingly crowded and competitive, brands are moving beyond traditional advertising channels to embrace cutting-edge strategies to capture the attention of buyers. In the 2020’s B2B brands are diversifying their efforts to include formats Read More
In SEO, a lot of times we talk about experience, expertise, authority, and trustworthiness. But how does one establish credibility and legitimacy? How do you send signals to Google that you are a master in your field, and your content is high-quality and professional? Semantic SEO enhances search rankings by focusing on user intent and Read More
Making decisions based on emotions is almost next to human nature. This applies to nearly everything – from simple choices in your daily life to your buying behavior. “95% of our purchase decision making takes place in the subconscious mind” – According to professor Gerald Zaltman of Harvard To put it simply, emotional marketing uses Read More
Content creators are always aiming to step up their game by producing high-quality content at scale. In response to their needs, there has been a substantial surge in the use of one particularly intriguing application of artificial intelligence – Generative AI. This wizard can create unique content by following human instructions. Generative AI offers innovative Read More
Knowing how to create a pillar page and topic clusters is a great way to better organize your content, show that you are an expert on the topics that matter to you and your readers, and improve your SEO. Furthermore, if they are of high quality, they can bring consistent high traffic, accumulate backlinks and Read More
Client prospecting is one of the secret weapons successful sales reps use to significantly improve the efficiency of new client acquisition. When prospecting your potential clients, you better prioritize your work. Organize the flow of leads through the pipeline, build a stronger connection with customers, and boost productivity. Furthermore, you may even obtain a deeper Read More
Communication in the workplace is one of the fundamentals of a successful business. Even if you assemble a team of driven and insightful professionals, if they don’t communicate and collaborate effectively, your business will suffer. As Malcolm Gladwell said: “The kinds of errors that cause plane crashes are invariably errors of teamwork and communication.” Companies Read More
When it comes to SEO and branding, there are, generally, two types of search terms – non-branded and branded keywords. Both are very important in a company’s digital marketing strategy and could help improve its visibility in search engines. As such, they both need a systematic approach and proper attention. However, nowadays, most companies focus Read More
![How to Create a Pillar Page [and Its Topic Clusters] in 5 Steps](https://devrix.com/wp-content/uploads/2022/06/How-to-Create-a-Pillar-Page-and-Its-Topic-Clusters-in-5-Steps-810x340.png)
