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Marketers and business owners want to have their brands be on their customers’ minds. To do this, one must strengthen the brand and make it known through various marketing platforms, including Social Media. Here are important expert tips on how you can strengthen your brand and increase brand recall among your target audience. 1. Know Read More
It’s hard to imagine that anyone who runs a company and cares about its digital presence hasn’t heard of search engine optimization yet. The benefits of SEO for business are practically endless, and taking advantage of them can improve your brand’s success in the marketplace. For sure you have explored the basics of SEO so Read More
We are living in a digital world, drowning in the sea of information. In your quest to know the truth, how do you think you will find what you are looking for? Understanding SEO is one vital part of this quest. Every day, people make search queries online for products and services that they want Read More
When it comes to content management systems such as WordPress, functionality and ease of use shouldn’t be the only things to look for. If you want your website to provide a reliable and optimal user experience for your visitors, you need to pay attention to the platform’s stability. A stable platform will be regularly maintained Read More
In marketing, communication can only be considered successful if the message is properly related to your targeted audience and makes an impact. It is more than just an exchange of information. You may have launched the latest addition to your brand or offer the best cutting-edge service, but if your target clientele does not relate Read More
The rise of inbound marketing seems to be unavoidable in this digital world in which we live. Reality unfolds and people are becoming more information-driven and search engines are their immediate resources to satisfy this thirst for information. Since vast amounts of information have become readily available on the Internet, this is beginning to control Read More
When one hears the word ”leads”, numbers often seem to come to mind. But that isn’t always the case when we’re talking about leads. Some think it is just about listing names and data of every contact that comes across your website or dedicated channels. However, it’s not just about getting as many contacts as Read More
Everyone wants a well-known site that attracts thousands if not millions of visitors monthly. While this can be hard it’s not impossible and there are many techniques to achieve that. Of course, we are not promising, “do this, get rich”, because nothing is that simple. The goal of this list is to share some light Read More
Business over the past two decades has undergone a transformational change. This transformation was initiated by the technology industry for B2B oriented businesses in order to deliver efficiency and productivity. Soon, this wave of transformation was applied to consumer-oriented businesses as well and speed became the subtext of every business transaction. So, what does this Read More
So you have this perfect WordPress site with the perfect icons, graphics, and notifications. Now what? Probably it’s time to get the money rolling in. How can you engage your visitors so that they explore the features of your site and even buy a thing or two? You may have a nice membership option that Read More
There are a number of ways how a website could help your business grow. But having a website alone does not guarantee more customers. Well-established companies know that their websites should be turned into sales machines to attract and convert customers. According to the latest survey by HubSpot: The first five seconds of page-load time Read More
WordPress is one of the most popular Content Management Systems, used in 42.6% of the websites. The ease of use and the versatility of the platform makes it a popular choice for many users, but that very popularity makes WordPress an attractive target for hackers. According to several security blogs, in 2012, more than 170,000 Read More
