The campfire tales of yore have long vanished. Now it’s all about crafting shareable narratives using tech and multimedia. From viral social videos to email yarns and more, digital storytelling pulls people in and engages them . No wonder savvy brands are jumping on the storytelling bandwagon to connect with customers and drive sales. Powerful Read More
Google Analytics has been one of the top tools for marketers in the decade, and it became the most widely used web analytics service on the Internet as of 2019. However, things are changing. In case you have not heard about it… Google Analytics, as we know it, officially retired on July 1, 2023. In Read More
Want to boost your eCommerce sales? Well-optimized product descriptions can seriously help. Honestly, in 2023 eCommerce is too crowded and your business cannot live without SEO. Whether you’re new to it or want to step up your product page game, using keywords naturally, highlighting products’ benefits and optimizing for mobile is no longer optional. This Read More
![How to Start a Successful Podcast [13 Tips for Beginners]](https://devrix.com/wp-content/uploads/2023/09/How-to-Start-a-Successful-Podcast-13-Tips-for-Beginners-810x340.png)
In 2023, there will be over 460 million people listening to podcasts worldwide. Furthermore, there are already more than 5 million podcasts currently available. Without a doubt, podcasts are among the most popular forms of content, and their popularity will only grow in the years to come. Have you ever thought about starting a podcast Read More
In the old version of Google Analytics, to create a custom report, you had to go to the Customization Section and build it under Custom report. However, with GA4 analytics things are different. Now, if you want to dive deeper into your data, you will have to go to the Explore Section, which is one Read More
With a population of 2.56 billion Gen Z individuals, accounting for 26% of the global population, and a collective spending power of $143 billion, Gen Z represents a highly gainful market. Moreover, their digital savviness and unique expectations drive innovative trends and experiences and will hugely impact eCommerce brands in the near future. In the Read More
![Easy Tips on How to Write Google Ads [2023]](https://devrix.com/wp-content/uploads/2023/07/Easy-Tips-on-How-to-Write-Google-Ads-2023-810x340.png)
With 9 billion daily searches on Google and the average person relying on the search engine for 3-4 queries each day, “Just Google it!” has become a part of our daily lives, making it better. And every time we search, an ad is waiting for us on the results page. Google ads are effective because Read More
Imagine a world where every single customer your business has brings another customer, or even two… heck, why not fifty? What a business utopia, huh? Of course, things look different in reality. It is not that easy to obtain customer referrals. But are companies really trying to get referrals? According to a study, only 30% Read More
Customer loyalty is one of the most crucial aspects of any business. It’s far more cost-effective to retain existing customers than to acquire new ones – about five times cheaper, in fact. That’s why establishing loyalty and retention is paramount to reducing expenses. Businesses often achieve this through loyalty programs, affiliate marketing, providing discounts on Read More
They say that only two things are certain in life: death and taxes. When you start a startup, though, only one thing is certain: you will need an investment in order to commence operations and setup processes like gathering a team, developing a product or service, purchasing the necessary equipment and so on. Then, at Read More
![What Is a Flash Sale_ [Pros & Cons for eCommerce Stores]](https://devrix.com/wp-content/uploads/2023/06/What-Is-a-Flash-Sale_-Pros-Cons-for-eCommerce-Stores-810x340.png)
eCommerce stores are constantly looking for ways to increase their sales volumes. Luckily for them, consumer psychology is pretty susceptible to all kinds of marketing strategies, and persuasive tactics. One such tactic is the flash sale. Chances are, you have heard that term at least a few times before, but do you know what that Read More
Online education is a big deal. It became an even bigger deal during lockdown. After all, it allows people to learn new skills and knowledge from the comfort of their home, sitting in a café, travelling on a train, practically, everywhere. Of course, it is not all about simply educating people, those that create online Read More