Today, we’re flooded with data from virtually everywhere and information overload is a reality. According to Statista, people consume about 50% more information than just 10 years ago. Our brains are configured to handle a certain amount of information regardless of what we’re looking at. However, technology has helped us adapt and pick things up Read More
Google Ads is an important asset to any online strategy. It can help you build your digital presence by positioning your brand’s name right at the top of the SERPs. Because, let’s face it, regardless of how great your organic ranking is, the paid results are always a step ahead of it. However, for your Read More
When most people think of a digital publishing website, they usually think of a layout filled with DoubleClick and AdSense advertisements that has the sole purpose of tricking users to click. Of course, the digital publishing business is all about providing timely value and integrating the ads into the content for improving the bottom line. Read More
When it comes to website design, the options are extremely varied. Depending on the functionality and lead generation targets businesses would like to achieve, they should choose layouts that please the user, encourage them to spend more time on their pages, and engage. However, this is not always the case. Have you ever browsed through Read More
Elon Musk just offered to purchase Twitter for $44 billion, and the world can’t stop talking about it. A lot of questions are yet to be answered, and many people wonder what the future holds for their beloved social media. In this article, we’ll take a look at the history of the platform, and what Read More
Social media marketing is great! It’s one of the best ways to build brand engagement and presence. But, is the ROI of social media always guaranteed? Yes, social media is fun and with the right strategy, you can achieve outstanding growth, however, the average ROI of social media is not always stable. So you probably Read More
Humans are primarily visual beings. Graphics and popups are processed faster by our brains than words. This implies that the images and colors you use on your website are the first aspects your visitors notice. Colors have progressed from the realm of artists to the art of persuasion over time. They now play a significant Read More
When it comes to inbound marketing, there are average marketers and marketers that use HubSpot. It is one of the most powerful and easy-to-use marketing tools that you can use to grow your business and learn the best inbound marketing tactics in the process. If some of the most successful small businesses didn’t use Hubspot, Read More
When a developer or, an agency, for that matter, starts a new project, there are a few things that they need to keep in mind. One of them obviously is the budget. The budget is more or less what defines the scope of work. All initial planning with the client revolves around it. Then there Read More
Semrush is easily one of the most preferred online marketing tools. It’s used by both beginners and experienced marketers, and it offers an abundance of features to satisfy the needs of digital marketing professionals. In this article, we’re going to share information about how to use Semrush to improve SEO. Additionally, we’ll delve deeper into Read More
If you are wondering what redirect types you may need to implement on your website – and, as a matter of fact, do you actually need any at all – you are not alone! There can be a lot of confusion about the purpose and meaning of redirects, especially to non-tech-savvy marketers and website owners, Read More
To have an eCommerce business means that you have to deal with everything that it involves, including lead generation. Lead generation tactics for eCommerce are different from lead generation for other business models. Most online stores don’t have their warehouses and sales teams but, what they do have are shipping process automation and checkout pages. Read More
