Have you ever received a quick text message from your favorite store, offering you a special discount or announcing a flash sale? That’s SMS marketing in action. With everyone glued to their mobile devices, SMS marketing allows businesses to instantly connect and communicate with their audience. Some marketers might argue that text message marketing is Read More
With the total global eCommerce sales projected to grow by 50% over the next three years and online shoppers making up 33% of the total world population, the digital marketplace is rapidly becoming an indispensable arena for businesses to thrive in. In 2023, there will be 218.8 million digital buyers in the U.S. alone. By Read More
Artificial Intelligence (AI) has revolutionized numerous industries, offering an unparalleled potential in data analysis, automation, and decision-making. Its transformative potential lies in the ability to process vast amounts of information and learn from it to make intelligent choices. As the AI market is forecasted to grow from $150.2 billion in 2023 to $1,345.2 by 2030 Read More
In the fast-paced world of online business, social commerce is transforming the way we think about traditional eCommerce. It’s a simple yet powerful concept: instead of relying solely on eCommerce websites, brands now leverage the reach and influence of social media platforms to sell their products or services. But there’s more to social commerce than Read More
Back in 2018, there was this Chinese app in the “Social Media” category that took everyone by surprise with a whopping 45 million downloads. Can you guess which app it was? That’s right, TikTok! The Popularity of TikTok TikTok started off as a fun app for teenagers, and people thought its popularity would fade away Read More
Advertising is undergoing a rapid transformation. The market is expanding, and competition is fierce, posing challenges for those attracting new customers. Embracing new marketing tools and adapting to emerging trends, such as the imminent demise of third-party cookies, is important. This is where Retail Media Networks (RMN) come into play. They harness first-party data and Read More
![Easy Tips on How to Write Google Ads [2023]](https://devrix.com/wp-content/uploads/2023/07/Easy-Tips-on-How-to-Write-Google-Ads-2023-810x340.png)
With 9 billion daily searches on Google and the average person relying on the search engine for 3-4 queries each day, “Just Google it!” has become a part of our daily lives, making it better. And every time we search, an ad is waiting for us on the results page. Google ads are effective because Read More
Throughout history, extraordinary beings have shaped the world, captivating minds and hearts. Think of leaders, thinkers, and artists who sparked revolutions and moved souls. These originals, from politicians to celebrities, were influencers. Then came social media. Social media has empowered everyone to become an influencer, expanding message reach to a wider network. At first, influencer Read More
Customer loyalty is one of the most crucial aspects of any business. It’s far more cost-effective to retain existing customers than to acquire new ones – about five times cheaper, in fact. That’s why establishing loyalty and retention is paramount to reducing expenses. Businesses often achieve this through loyalty programs, affiliate marketing, providing discounts on Read More
The business landscape, as we know it, is changing rapidly. Whether you like it or not, artificial intelligence has found its way into every aspect of our lives, and the way we do business. What is more, AI is here to stay, and it will only get better. We all know about AI writing assistants, Read More
![How to Start a Tech Startup [Beginners Guide]](https://devrix.com/wp-content/uploads/2023/06/How-to-Start-a-Tech-Startup-Beginners-Guide-810x340.png)
Currently, there are over 1150 unicorns worldwide. No, we are not talking about the mythical creature. We are talking about startup companies that are valued at over $1 billion. Of course, that is the dream of every newborn startup, but do not get ahead of yourself. First, you need to do a lot of research, Read More
They say that only two things are certain in life: death and taxes. When you start a startup, though, only one thing is certain: you will need an investment in order to commence operations and setup processes like gathering a team, developing a product or service, purchasing the necessary equipment and so on. Then, at Read More