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Videos have been established as trending content in social media for the past years and they continue attracting attention. It’s no longer surprising that videos receive more interactions than images. A study shows that images receive 38% fewer interactions than video. How about Facebook videos? The average engagement rate for Facebook video posts is 6.13% Read More
Remote working is the present and future of work. At least, for most of the tech and office jobs out there. It’s not a novel idea either, for example, countries like Sweden have been innovative and doing it for years now. треWith the developments surrounding us, the prehistoric 9-5 approach is being slowly abandoned. People Read More
Customers make opinions about your business based on the website’s design. In fact, 94% of first impressions are related to how your website looks and 75% of website credibility comes from its design. Your website represents your business, your brand and your values by its design – colors, elements, information structure, images. Would you spend Read More
Creating a highly-scalable WordPress build that performs excellently can be a real challenge. Lots of website owners, facing uncertainty on how to approach their scaling initiatives, discuss this issue with our team. According to Techopedia, Scalability is defined as: “The ability of a process, network, software, or organization to grow and manage increased demand. A Read More
Podcasts are great for busy people who want to invest in their professional and personal development. In fact, the popularity of podcasts is constantly increasing and this is backed by interesting data: an amazing 61.2% of podcasts listeners spend more time listening to podcasts than watching TV. The podcast business is also growing as the Read More
It is a fact that video has taken over and become the king of content. The latest digital marketing trends confirm that in 2020 video will continue to be on the rise. The trend keeps growing and the predictions for 2021 are that on average a person will watch videos 100 minutes per day. Videos Read More
Small businesses will never be the same after COVID-19. However, launching an online service platform or an online store, adapting and shifting from offline as much as possible could be a way out of the difficult situation. Here are 100+ digital marketing statistics shared by industry-leading firms, marketers, research groups, and blogs, related to small Read More
The new decade in digital publishing is well underway! Predictions about the industry are flying in, and experts, as well as the big players in the field, are already making their viewpoints for 2020 and beyond. With the latest happenings in the world, and the rapid evolution in digital publishing, innovations are bound to happen, Read More
The number of mobile devices and people that use them is on a constant rise. It comes as no surprise that over half of all Internet traffic is mobile, and most of the search engine queries done are on mobile devices. Furthermore, Google penalizes websites that are not optimized for mobile devices. To optimize your Read More
Video content is dominating the marketing world! Its power is unprecedented, with 86% of companies using it in their marketing strategies. Up to 87% of marketers use video regularly in their campaigns, which corresponds to the trend which indicates that consumers enjoy videos as their favorite type of content on social media. Moreover, users spend Read More
Partnerships are one of the most important aspects of business. It does not matter what your industry is or how your company is structured. In most cases, you either sell products or provide services which means your whole business is dependent on the relationships built with clients. We asked 8 professionals to share how they Read More
Web design and web development are quite tricky terms. Many site owners tend to confuse them and don’t know what kind of specialist they need for their website. In this article, we are going to explain in more details what’s the difference between web designers and web developers, so online business owners can have a Read More
