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Europe’s GDPR (General Data Protection Regulation) is a data privacy law that went into effect in 2018. It is one of the biggest changes in the regulation of data privacy passed in the last 20 years. The goal of GDPR is data protection for EU citizens, but it doesn’t affect only the businesses based in Read More
When you manage a WordPress development agency, it is important to clarify one issue – how to think about the process of website development in basic marketing terms. Is website development a service or is it a product? Because this central marketing paradigm – Product or Service – is related to everything in your business Read More
Automation is an important part of marketing, and SEO is one channel that can sometimes require a lot of manual work. This post will guide you through a number of different ways to automate your SEO campaigns to make the most out of your organic search budget. SEO Outreach Link building for your latest piece Read More
Promoting a brand used to involve paying a celebrity to endorse it. While this is still true to a degree, audiences are more interested in seeing their favorite social media superstar become a brand ambassador. No longer does a supermodel or celebrity hold people’s interest like they once used to. You need the right influencer Read More
So, what is digital marketing? How does it work? And more importantly, why should you think about using it? Well, quite simply, digital marketing represents the use of numerous digital technologies in order to help promote your company, product, services or yourself. It requires solid knowledge of your business, as well as understanding what strategies Read More
Visitors are one of the most important assets of your website. Without them, there is nothing. Repeat guests are important when we define the value of visitors for your website. These people are the ones that add value to your blog or website. When you drive visitors to your blog, you need to keep them Read More
What’s the Point of SEO? Realistically, do you ever go past page three of Google search results? Moreover, do you even go much further than the first three or four search results? The answer is probably no. In fact, a staggering 75% of all clicks on search engine results are on the first three results. Read More
The market is getting more crowded each year. If you want to stand out amidst this modern yet increasingly competitive landscape, you should begin planning and incorporating game-changing sales and marketing techniques for your business. Implementing out-of-the-box ideas will put your business ahead of the curve. The groundwork for targeting your audience remains the same: Read More
The navigation bar is a mainstay throughout your site. It allows visitors to move from one page to another with ease. Site visitors look for the nav bar, and it has a lot of power over how well your website performs. If a site visitor lands on your page and has no idea where to Read More
Owning a WordPress site can be a great opportunity for small business owners, as well as for the big ones. Tracking analytics helps you understand what your visitors like, how the traffic is directed and which devices commonly visit. There are lots of benefits for using WordPress tracker plugins, especially since the detailed reports and Read More
Think about your work life and routine compared to your parents or grandparents. Your grandparents may have worked as a laborer of some kind, for example, perhaps working in a factory, or they may have pursued a skilled profession. They may have even been a farmer, working their own land and producing then selling the Read More
A prospective client can make a startlingly quick decision on whether or not to work with an agency based on their first interaction. A secret to understanding how to bring in new business to your agency is to focus just as much time and attention on the first interaction as you would on the closing Read More
